Wednesday, September 8, 2010

Design Your Business Logo For Free

Logo is the soul of your business; as it represents your business well. If you have been in the world of business then you could have probably understood the importance of having a logo that is well designed and that it creates a long lasting impression on your prospects.

In order to get a decent logo, entrepreneurs assume that they have to pay high for it. When you are at the start-up phase, you do not have to spend thousands of dollars for your logo. So, you can get a business logo at a low cost infact you can design it for free. That’s less than what most designers charge per hour of work these days.

LogoMaker by HP is one of the many do-it-yourself logo solutions which allow you to build your logo fast and at free of cost. It involves numerous steps which you can apply while designing a logo yourself, you can choose the right image for your business logo and customize it to fit your business needs; you can resize it, change the color and can build a slogan for your business logo. These steps will not take much time for making a logo. LogoMaker allows you to use their logos for free on your website you can choose any logo design for your business provided you can purchase it for less than $50 which includes all the files that you may require to customize.

LogoMaker may not be useful for everyone; it may sometimes depend on the budget. If you can spend a lot of money for designing a logo then it is better to go for a professional designer else if there is a tight budget and you want to have a logo fast for your running business then you can consider signing up for this service.

Thursday, September 2, 2010

5 Steps To Consider For Corporate Logo Design.

The process of designing a corporate logo design is the most challenging and through this process creative efforts are undertaken by the designers, though this process involves creativity yet there are certain rules which are to be followed during the process.

Step 1- The Client Brief
The brief is the most vital factor of all the steps in the process. Everything depends on the brief; if the brief is not clear then subsequent steps would lead to a design which is not relevant to the business. The brief could be delivered by a simple conversation with the designers or by a detailed form filled to completion. These usually range from simpler requirements such as company name, slogan etc. to demographic information regarding the nature of the business and its target market. Brief should provide all the relevant inputs which is required by the designers during the design process.

Step 2- Research & Brainstorming
The design team starts with research and it should be limited to the logo design style of similar businesses and focus on the target customer, the area of service, type of service etc. It includes focus groups that provide feedback on various design trends and tastes.
After gathering all the necessary data, brainstorming should be held to clear all the concepts to form the basis of corporate logo design.

Step 3- Sketches
In the next step the artists start the sketch work based on the research material and concepts. At first, they start with rough sketch and then it should be discussed with the supervisors and refined till a few designs are finalized.

Step 4- Artwork
This is when the sketches are turned into a full color logo options. Traditionally these designs were made on paper using various painting tools but nowadays, this artwork can be done with the help of computers since it includes various software used by the artists to produce logo artwork. After completion of the artwork, the options are presented to the clients for approval.

Step 5- Refinement & Finalization
At this stage the final logo is approved by the client. The client then delivers the final logo in different formats to support different media. But there are not certain refinements requested before a final decision is taken.

In order to make a logo few minutes or weeks might be taken; it depends on the level of research and creative input required. A designer must be proud of the fact that his/her design would be used by the client business in the forthcoming years.

Monday, August 30, 2010

Designing A Logo In No Time.

A Logo is not mandatory but it most essential for future growth of any organization, infact success is guaranteed only with a good brand name. The main problem is that people who run small business have short time to consider on what type of logo design to adopt for their company. To my knowledge, I believe that the logo designing is a difficult task but proper and systematic work will not make it difficult. Here are some ways discussed below to generate inspiration for a logo design.

• Collect all thoughts that arise in connection with your company logo and then perform a thorough review later. Just throw it on paper what may come right or wrong.
• Increase facts for your company logo. Every small business needs a trade name although there might be different types of styles being used since it is very important to be familiar with the nature of your business.
• For a small business it is essential to aim the intended customers with perfect accuracy. Try to know the people in depth to whom you will be catering this will help to arise new ideas for your logo design.
• It is necessary that every business must distinguish itself form the rest of the business and for that a distinctive logo is required. Get the ideas by looking at the logos of your competitors.
• Expert advice can be chosen to get an idea of what you need. If you are unable to decide where to start designing your logo then have a discussion with your family and friends. This will surely bring up tons of new ideas for logos.
• The key factor to effectively correspond to the effect that your logo requires is to construct links. Try to unite all the things of the business which comes to your mind and then integrate them into your logo design.
• There are numerous logos and it will surely give bright and interesting ideas for designing a logo. Thinking with a longer scope will improve your skills and help you to produce better logos.

So design of your business logo should be adaptable enough to represent your business for a decade.

Monday, August 23, 2010

Important Factors To Consider For An Affordable Logo Design :

Logo design is a unique corporate identity, which distinguishes you & your business from the rest of world. It gives your business the rich personality. But branding is the sole purpose behind designing an eye-catchy and appealing logo. Brand refers to something very unique and exclusive. An brand design includes complete personality with various characteristics and features.

There are many people who began relating themselves to the company and product due to these good features, this is how the company is made strong and thereby, a strong bonding increases among the customers. Thus these factors need to be kept in mind in order to increase the branding effort. Brand design may be useless if you use any of the concept for any product. So in case of an Affordable logo design, if it is a company’s logo design, the concept should be such that it must communicate with the company’s mission and objectives, how your company stands out and what exclusive traits it possess.

Images
Images are very important and only relevant images should be placed which involves a meaningful message. The images must relate to the product this will help in making link with different people.

Fonts
Fonts had to be unique but it must be readable and eye catching. Make sure that your logo design is understandable to everybody and appealing so that it looks good in your website or brochure.

So just follow those factors mentioned above and make an affordable logo design for your company.

Wednesday, August 18, 2010

How To Make A Logo Design Creative :

Logo designing concept requires the maximum amount of inspiration and one should have innovative ideas to design a logo that will hopefully inspire all of us. Logos seems excellent because these are designed by a professional graphic designer in the industry.

An highly innovative design would leave an unforgettable impression on your consumer. Besides creating waves amongst your customers, creative designing services would develop a logo that would speak volumes about your business and its values. These designs would capture the messages of your business and the industry it serves.

These design company creates a logo revision concept .A logo revision is considered to be the minor changes to the logo concept that you initially chose and presented it to the company. These changes includes things such as different color. fonts, shadows, highlights and some minor graphic tweaks .

A graphic designer will create at least three design concepts based on information you provide it on the order form. The more detailed information you give, closer will be the custom logo design concept to your vision.

Logo design in Australia has a stationery design services for creating creative logo designs. These services cover all business stationery-letterhead, business card, envelope and many other things which is normally required .These designs give a very professional look incorporated with the logo design and your companies details.

A creative designer can design any kind of logo as per your requirements it may be corporate logo design, business logo or any corporate identity ‘s brand name designing.

A Creative logo design seems to be more complicated than just adding a gradient to a proper shape on a textured background.

Sunday, August 15, 2010

What Not To Do When Dealing With Logo Designers

Graphic designers and logo designers are needed for logo design work as it cannot be done without such experts. A client and graphic designer is vastly different from each other. However works must be done together in order to produce better results as the former always sets the direction while the latter leads the way.


There is a guide rule below which includes what not to do when dealing with logo designers:


Do not assume a logo design is cheap.


Creative design is not an easy task. Inspiration and a lot of attention to details is what makes the output so appealing. Assuming a logo design to be an easy task is an insult.

On the other hand, it does not mean you cannot find an affordable logo design. The best thing to do is to research a little then get an idea how much a logo design costs.

Do not use bartering techniques or deals instead of professional fees.


A quick way for you to be ignored by logo designers is to treat this as not a business transaction but a trade-off. Stop them from offering free ads, links, referrals for a logo design since it is a business transaction logo designers look those clients as not worth. Just behave professionally with them and they will surely fulfill all your needs and work well for your company.


Do not provide the job to a logo designer with whom you are not comfortable talking to:


Not that there's anything wrong with silent types, but having a good communication with logo designers might be helpful for you to make things go smoothly. Talking to people who does not know how to communicate well is actually not worth to be appreciated. Logo Designers may have excellent skills, but it wouldn't be worth anything if you people are not able to understand each other.

Do not think that a logo design contest is the answer to everything.

Don’t think that always holding a contest is a solution. A client and a logo designer after working for many years together build up a strong relationship among themselves and that relationship doesn't really end. A true professional logo designer deeply looks into the nature of the business and will always try to bring up something best for the company and not balk in joining contests.

Do not change your logo design just right after you receive it. Sometimes it may happen that you are not satisfied with your logo design work depending on your contract but don’t lead this to an argument but just respect for the logo designer is concerned.

Its a matter of respect for the work. At the very least, being a courteous and honorable client will make you someone who logo designers would still want to work with in the future. Remember that professional logo designers always give their best, you should treasure them.

Wednesday, June 23, 2010

Essential Tips For Font Based Logo Design

For font based logo design, it is very vital to choose the color and font style because it plays a important role in the success of a logo. Most of the peoples don’t know the importance of the font style they used most simple font style. But different fonts convey separate meanings after that it is very important on choosing right font style for a logo.
Generally there are four groups of fonts i.e. Serif, Sans-serif, Script, Decorative.

Serif Fonts: This font style is non structural details on the ends of few of the strokes that create symbols and letters. The fonts which have serifs are called ‘Serif Fonts’. Generally words with Serif fonts are easier to read in print. (difficult to read in monitor if the size is small)

Sans-serif Fonts: This font style has no embellishments at the end of each ends. A font without serif is called ‘sans- serif fonts’ This style is easy to read in monitor.

Script Fonts: This type of fonts look like handwriting style, It is used mainly on perfume bottles and wedding companies.

Decorative Fonts: This font is very attractive. It is mainly used for entertainment companies. It is also used on the products for kids.

These are four groups of fonts. Always remember choosing of fonts is very essentials because it help to show emotions and act as a bridge which communicate with the onlookers. So for marketing business right fonts give creative and trendy impression.